While no investment is a sure thing, there are definitely investments that are better than others. I am of the school of thought that the best investment you can make is in yourself. Regardless of the name on the door, from your perspective, the company you work for is Me, Inc. That is the company in which you should most heavily invest.

Before you make the investment in yourself, make sure your future sole proprietorship has the four necessary ingredients for success:

  • Passion – You have to deeply care about what you do, so much so, that it doesn’t actually feel like work.
  • Skill – You have to be excellent at what you do, not just enthusiastic.
  • Differentiation – You have to bring something unique to the table not offered by your competitors.
  • Market demand – Regardless of how passionate, skillful, and differentiated you are, you will not succeed if no one actually wants what you have on offer.

With these four things in place, here are some great business ventures for your consideration:

Massage Therapy

When it comes to market demand, massage therapy is a great place to be. The U.S government predicts growth at 23% from 2012 – 2022. That is much higher than average growth expectancy for other industries. You can expect to be paid around $36,000 per year. And you do not need a college degree, or any related work experience. You can be trained and certified according to the regulations of your particular state.

Needed equipment varies depending on the type of practice you intend to have. If you plan to open a storefront where clients come to you, your first/most important/biggest investment will be massage tables similar to these Earthlite tables. Your massage table is like a dentist’s chair. It is symbolic of the business. People most associate the practice with that piece of equipment. You do not want to skimp on this item. A good massage table must be comfortable, strong, and stable. You have to be aware of how much weight it can safely hold. And you need to make sure it has a great warranty. Your table is your business. Investment in your self, in this case, means investment in a good massage table.

Image Source: Freedigitalphotos.net
Image Source: Freedigitalphotos.net

Computer Repair

Contrary to popular belief, you do not have to be a rocket scientist to repair computers. Knowledge of computer science would certainly be a plus. But a formal education is not required. In this field, practical knowledge will get you a long ways. This from entrepreneur.com:

According a recent report, sales of computer services are expected to exceed $47 billion this year in the U.S. alone, with PC repair leading the way.

In the U.S. computers are like chickens: There’s one in every pot… er… on every desktop – something like that. Furthermore, they are mostly running an old version of Microsoft Windows. So there is always plenty to repair. Sometimes, the problem will be hardware related. That means you will have to know how to open the case, put in new RAM, change out the hard drive, and put in a better power supply. Honestly, none of this requires rocket science, or much computer science for that matter. You can make a good living doing it.

Freelance Writing

Don’t be discouraged by the occupational growth outlook for this line of work. At 3%, it is lower than average. On the plus side, expect upwards of $60,000 per year. A bachelor’s degree is recommended for this line of work. That is mainly because you will be facing stiff competition for full-time work. That said, the proof of a writer’s ability is in the writing, not the degree. A good portfolio can go a long ways towards overcoming the degree deficit.

As long as there is something to say, there will always be a need for wordsmiths. As long as there are computers and Windows, there will always be a need for repair services. And as long as there a sore and tired muscles, there will always be a need for massage therapists. And as long as you have the drive, it will always be worth betting on yourself.

About the author 

Misty Kearns

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